Srinivas Venugopal, a first-year MBA student, has won first prize in the BoP (Base of the Pyramid) Narrative Competition, hosted by the Center for Sustainable Global Enterprise at Cornell University, for his submission, "Engaging with the Emergent Oder to Create Social And Financial Value." His work was chosen from among 100 submissions from 15 countries illustrating businesses in 25 different countries. The event was sponsored by the United States Agency for International Development (USAID) and the International Finance Corporation (IFC).